Claire M. Jackson

ISOOSI Chat – Wishing SEO Dead

by Claire M. Jackson  |  Published 3:30 PM, Tue July 22, 2014

Sometimes it seems like everyone with a keyboard, a blog, and an axe to grind has called for the death of Search Engine Optimization (SEO) at some point in the past few years. But is all this anti-SEO rhetoric justified (or even reasonable)? In today’s #ISOOSIchat, our panel of experts brought their vast experience and...
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Steve Wiideman

4 Killer Outreach Techniques to Earn Links

by Steve Wiideman  |  Published 9:00 AM, Mon July 21, 2014

Hyperlinks (links) continue to be the dominating ranking factor Google uses to help decide where your listing appears in their results. You can argue it all day with mathematicians, scientists, or SEO veterans, but the fact remains that links are at the core of the Google ranking formula. Attracting the right links and avoiding links...
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Joel Comm

Showing Off (Part 6)

by Joel Comm  |  Published 1:14 PM, Fri July 18, 2014

One of the great copywriting gurus (who shall remain nameless) once remarked that “Internet Marketers are a bunch of incestuous cannibals.” Well, he’s right. Some Internet Marketers do borrow a little too liberally from their fellow Internet Marketers, and they do seem to survive largely by helping to build up the demand for each other’s...
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